The Ultimate WordPress Theme & Visual Page Builder
Elegant Themes created Divi Theme, a feature-rich multipurpose WordPress theme, in 2013. It has over 760,000 users, and Elegant Themes is well-reviewed on TrustPilot, with over 16,000 5-star ratings. This theme includes a page builder that can be used separately as a plugin, and a recent update added a theme builder. The plugin and theme builder cannot be purchased individually and come with the theme as an all-in-one package.
What Sets Divi Theme Apart?
Divi's main differentiator is the fact that it's an integrated package of theme plus page builder, and a couple of other plugins.
The theme is a highly configurable multi-purpose theme (meaning it can be used to build any kind of website) bundled with over 1600 different example layouts.
While the Divi Theme gives you the capability to customise the look and feel of the site in general, the Divi Builder is a page builder plugin that gives you the flexibility to construct visually rich pages.
By purchasing Divi, you will also receive a bundle containing Elegant Theme’s three other products:
Extra — a theme especially designed for blogging or publishing content online
Bloom — a plugin for creating email opt-in pop-ups
Monarch — a plugin that lets viewers share your content on social media
There are only two plans - yearly and lifetime. Unfortunately there is no free option, but Divi can be used on an unlimited number of websites regardless of the plan you choose.
Divi's setup and pricing schedule is clearly aimed at agencies - a multi purpose theme with integrated page builder, and a plan that allow use on unlimited websites can make this a very cost effective choice for web design agencies.
Because Divi is more than a page builder, we will describe the features of all of its aspects. Its page builder has too many options to make a comprehensive list. Instead, we will highlight some of the main features.
The Divi Theme comes with over 1,600 page layouts, which might be the most templates available from any WordPress theme. There are layouts for Landing Pages, About Pages, Blogs, and more. You can also choose from 222 layout packs. These are groups of themed page layoutsto help you build a cohesive website that suits your needs. All of these templates are fully customizable, and you can mix and match them as you like.
The Divi Builder offers front-end and back-end editing and features a visual drag-and-drop editor. It lets you make inline edits and see your changes in real-time. Developers can also customize their pages using CSS. The pages you build are mobile responsive, and you can control how they will look on different devices.
Divi provides you with 46 modules, the elements you can use to build your site. Its global feature lets you save any custom content and reuse it throughout your site. You can also transfer your designs between multiple websites. Some of this page builder’s various customization options include:
Page section dividers
6 Scroll Effects
Using the Divi Leads feature, you can split test elements on your website by creating variations in your site and defining a specific goal. It will then show one version to some viewers and a second one to others, reporting data on which styles have the highest conversion rate.
Divi Theme Builder
Divi’s Theme Builder lets you customize all the aspects of your WordPress site, including headers, footers, 404 pages, and more. You can design the Blog Page of your website and choose what data the viewer sees. Furthermore, you can create templates and apply them either globally or only to specific posts or pages.
There are only two pricing models for purchasing Divi:
Yearly Access — $89 per year
Lifetime Access — $249 one-time payment
As mentioned above, both of these plans include all the features Divi offers and access to three other products: Extra, Bloom, and Monarch. You can use all of these tools on an unlimited number of websites. If you have a team of developers, the licenses also allow an unlimited number of users to work with this theme.
Divi Theme has all the features you need to build pages for your website. If you don’t want to build pages from scratch, it provides a wide variety of layouts, but there are also enough customization options to work from the ground up if you so choose. With so many features, however, this theme does have a relatively steep learning curve. You might have to take a while to become familiar with all its different aspects before you can use the page builder to its full extent. If you’re willing to explore its many options, Divi Theme can give you good value for your money — it is particularly affordable if you need to create intricate pages for more than three websites.