Thrive Architect

Visual Editor & Landing Page Builder for WordPress

Updated on: 12th Oct 2021

About Thrive Themes

Thrive Themes started as the brainchild of Shane Melaugh and Paul McCarthy. Blending their backgrounds in tech and marketing, Melaugh and McCarthy founded the brand in 2013.

Though they come from different backgrounds, this duo holds many of the same business values and principles. They identified a gaping hole in the WordPress world for a plugin that blended functional websites with business sales and conversion. 

Thrive Themes went on to produce multiple plugins over the next several years. The company still holds true to its core values and remains committed to delivering a stellar user experience for businesses of all sizes and experience levels.

What sets Thrive Architect apart



    While Thrive Architect boasts the above elements as stand-out features, it’s important to consider everything you get before making a decision. Let’s go over the options you have for customization.


    Thrive Architect offers more than 300 different templates that you can customize with your brand’s colors and themes. The company notes that there is enough variety to create a unique site using one of the templates.

    Additionally, the drag-and-drop features make it easy to customize each template. Choose a template, add your content, and launch the page to your audience.

    Font Customization

    From professional to whimsical, you can alter your fonts to match your brand logos and materials. Thrive Architect WordPress Page Builder includes its own set of typefaces, but you can also access more than 700 custom fonts.


    Thrive Architect also lets you customize the layouts to meet your needs. Design full-width backgrounds, use multiple columns, and resize elements to fit better.

    Hover Effects

    Do you like when you visit a website and an element changes when you hover over it? While you don’t have to embrace hover effects, you can implement some to highlight certain elements and attract attention.

    Mobile Features

    As more people use mobile devices to browse the internet, mobile page design grows more critical. Fortunately, Thrive Architect allows you to create a mobile responsive site.

    When you work on any of your pages, you can view the design on different screen sizes. That means you don't have to reload your pages on various devices while you work.

    The plugin also lets you hide certain elements on smaller screens. That way, you can make the website easier to view and less overwhelming. And for the elements you keep, you can edit the layout to accommodate various screens.

    Building Blocks

    Thrive Architect features several unique building blocks to help you design pages. Some businesses may not find this as helpful as others, but it’s part of the company’s push toward customization and conversions.

    You still have access to the basics, like heading, text, image, and comments. However, you can also use the conversion-focused blocks for sales pages and similar types of content:

    • Testimonials
    • Call-to-action buttons
    • Lead generation forms
    • Contact forms
    • Pricing tables

    Again, you don’t need to know how to code to add these elements to your page. It’s a basic drag-and-drop that allows you to experiment with elements and remove them with a click. Customer Support

    Thrive Themes claims to focus on its customers, but the support seems a bit lukewarm compared to some other options. You can access a help center with hundreds of articles on different topics or reach out via a contact page. Unfortunately, the contact page involves sending a message that you won’t get a response to for a few hours.

    Several users comment that the staff isn’t especially personable, which usually translates to robotic or cold. The company seems committed to improving its support team, and many users say that customer support doesn’t detract from their opinion of the plugin.


    When you run a business, price matters. If it costs more to get a DIY plugin than it does to pay a developer, then it’s not helping your bottom line.

    It’s important to note that you cannot purchase Thrive Architect by itself. It is one part of the Thrive Suite package. While that means you get several tools for one price, you may want to make sure it’s worth your while.

    What You Get With a Yearly Subscription

    When you commit to a yearly subscription, you pay $288 per year, which works out to $19 per month. There is a 30-day money-back guarantee attached to that plan with unlimited customer support and unlimited updates. You can use Thrive Suite on up to 25 different websites.

    What’s Included With a Quarterly Subscription

    If you prefer to try Thrive Architect for a few months, you can start with a quarterly subscription. You get the same features for $90 per quarter, which works out to $30 per month.